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Every product you purchase from This is Beauty helps reduce the environmental impact of the beauty industry. Just because there is an imperfection doesn’t mean the product should end up in landfill. What's inside is perfect!
We only partner with trusted retailers and brands with full traceability back to the manufacturing source. All of our products have their authenticity guaranteed and are put through our 6-point quality control process.
Free shipping on all orders over $30. If your product is less than $30 consider adding more to your basket take advantage of this offer.
Relax & unwind with our gift set containing 6 of our best-selling face masks. Treat yourself, or treat a loved one, either way the Relax & Unwind Face Mask Collection is the perfect gift!
Tea Tree Mud Mask
Aloe Vera Cream Mask
Pink Clay Mud Mask
Strawberry Peel Off Mask
Lavender Mud Mask
Pineapple Peel Off Mask
Your favorite brands and products at accessible prices, with quirks and imperfections and their own story to tell.
Combating unnecessary waste in the beauty industry by purchasing perfectly good products to keep them in circulation for longer.
We’re a movement. A community. A conversation. We’re working with you to have hard conversations and change from the inside out.