Every product you purchase from This is Beauty helps reduce the environmental impact of the beauty industry. Just because there is an imperfection doesn’t mean the product should end up in landfill. What's inside is perfect!
We only partner with trusted retailers and brands with full traceability back to the manufacturing source. All of our products have their authenticity guaranteed and are put through our 6-point quality control process.
Free shipping on all orders over $30. If your product is less than $30 consider adding more to your basket take advantage of this offer.
This multi-award-winning cult classic does it all - literally melting away make up and grime as it exfoliates, brightens and tones. Its signature blend of four aromatic plant oils purify and decongest the skin without stripping or drying, melting away foundation and stubborn waterproof mascara with ease. The gentle exfoliating effect of the specially woven 100% cotton muslin cloth encourages skin cells to regenerate swiftly, ensuring skin is perfectly prepped to benefit from moisturizers, serums or masks. Your face is left instantly smoother, and your complexion radiant and glowing.
Your favorite brands and products at accessible prices, with quirks and imperfections and their own story to tell.
Combating unnecessary waste in the beauty industry by purchasing perfectly good products to keep them in circulation for longer.
We’re a movement. A community. A conversation. We’re working with you to have hard conversations and change from the inside out.