Every product you purchase from This is Beauty helps reduce the environmental impact of the beauty industry. Just because there is an imperfection doesn’t mean the product should end up in landfill. What's inside is perfect!
We only partner with trusted retailers and brands with full traceability back to the manufacturing source. All of our products have their authenticity guaranteed and are put through our 6-point quality control process.
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A self-tan face concentrate that works intuitively with your skin's biochemistry to develop a beautifully natural bronze colour that's just right for your skin tone. Infused with Neroli, Sweet Orange and Rose Essential Oils, this versatile, light and silky formula can be used alone or mixed with your current skincare. Suitable for all skin types.
Your favorite brands and products at accessible prices, with quirks and imperfections and their own story to tell.
Combating unnecessary waste in the beauty industry by purchasing perfectly good products to keep them in circulation for longer.
We’re a movement. A community. A conversation. We’re working with you to have hard conversations and change from the inside out.