Every product you purchase from This is Beauty helps reduce the environmental impact of the beauty industry. Just because there is an imperfection doesn’t mean the product should end up in landfill. What's inside is perfect!
We only partner with trusted retailers and brands with full traceability back to the manufacturing source. All of our products have their authenticity guaranteed and are put through our 6-point quality control process.
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While the idea of hundreds of needles rolling over your face sounds scary, the ORA Silver Deluxe Microneedle Dermal Roller System 0.25mm dissolves that fear. 540, 0.25 millimeter needles painlessly glide over your skin creating micro punctures that signal your skin to produce collagen and elastin. Fine lines, wrinkles, large pores and blemishes fade as the collagen boost plumps, smooths and resurfaces your skin. Ideal for uneven tone and texture, this hand-held device takes only minutes to significantly improve the look and feel of your skin.
Your favorite brands and products at accessible prices, with quirks and imperfections and their own story to tell.
Combating unnecessary waste in the beauty industry by purchasing perfectly good products to keep them in circulation for longer.
We’re a movement. A community. A conversation. We’re working with you to have hard conversations and change from the inside out.