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We only partner with trusted retailers and brands with full traceability back to the manufacturing source. All of our products have their authenticity guaranteed and are put through our rigorous 6-point quality control process.
Every product you purchase from This is Beauty helps reduce the environmental impact of the beauty industry. Just because there is an imperfection doesn’t mean the product should end up in landfill. What's inside is perfect!
Correct, perfect, and rejuvenate your skin with Well People’s Bio Correct Concealer. This full-coverage concealer has a light-as-air, creamy formula that smoothly blends and conceals imperfections. You’ll create a flawless canvas as you reap the skin benefits of Pomegranate Oil, Olive Oil, and Castor Seed Oil—the formula’s plant-based ingredients that work to hydrate, nourish, and refresh your complexion.
Why Well People loves it:
• Buildable full coverage to correct and conceal
• Ultra-light, creamy texture blends with ease
• Hydrate and rejuvenates skin
• Enriched with plant-based ingredients like Pomegranate Oil, Olive Oil, and Castor Seed Oil
Plant-Powered Ingredients:
• Organic Pomegranate Oil: Hydrates skin
• Organic Olive Oil: Rich in Vitamins A, D, E, and K, this powerful humectant helps skin retain vital moisture
• Organic Castor Seed Oil: Rich in essential fatty acids that help condition and replenish skin
All Well People products are free from parabens, avobenzone, oxybenzone, GMOs, phthalates, sulfates, synthetic fragrance, phenoxyethanol, dimethicone, petrolatum, PEG, propylene glycol, mineral oil, talc, nanoparticles, as well as thousands of other potentially toxic ingredients.
Choose well, play clean. This makeup product is dermatologist-developed, vegan, and cruelty-free. Well People is both PETA Cruelty Free and Leaping Bunny certified with 40+ EWG Verified products.
Your favorite brands and products at accessible prices, with quirks and imperfections and their own story to tell.
Combating unnecessary waste in the beauty industry by purchasing perfectly good products to keep them in circulation for longer.
We’re a movement. A community. A conversation. We’re working with you to have hard conversations and change from the inside out.