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Get 10% off everything in our Fall Sale. Ends Friday October 31st. Use code SAVE10 at checkout.
Get free shipping on all orders over $30. Consider adding more to your basket to take advantage of this offer.
We only partner with trusted retailers and brands with full traceability back to the manufacturing source. All of our products have their authenticity guaranteed and are put through our rigorous 6-point quality control process.
Every product you purchase from This is Beauty helps reduce the environmental impact of the beauty industry. Just because there is an imperfection doesn’t mean the product should end up in landfill. What's inside is perfect!
With a perfect blend of fashion and function, RobeCurls® founder Emily Kenison invented the first stylish and easiest way to create great, longer-lasting heatless curls – anywhere, anytime. First and best in market, RobeCurls® “The Original” Curling Headband™ is 7x award-winning, fully patented, and offers customers a free virtual curl classes to ensure success.
Perfect for wearing on-the-go to work or class or overnight, RobeCurls®' headband uniquely features an integrated wire, allowing you to create customizable curls of your ideal size. Made with premium satin charmeuse and a proprietary plush lining developed for 5x longer-lasting curls.
Includes: 1x headband, 2x scrunchies, plus a free virtual 1-on-1 Curl Class with a RobeCurls® heatless curling expert. No clip required.
Your favorite brands and products at accessible prices, with quirks and imperfections and their own story to tell.
Combating unnecessary waste in the beauty industry by purchasing perfectly good products to keep them in circulation for longer.
We’re a movement. A community. A conversation. We’re working with you to have hard conversations and change from the inside out.