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Authenticity and quality guaranteed
Authenticity and quality guaranteed
We only partner with trusted retailers and brands with full traceability back to the manufacturing source. All of our products have their authenticity guaranteed and are put through our rigorous 6-point quality control process.
Shop sustainably with This is Beauty
Shop sustainably with This is Beauty
Every product you purchase from This is Beauty helps reduce the environmental impact of the beauty industry. Just because there is an imperfection doesn’t mean the product should end up in landfill. What's inside is perfect!
Pacifica’s Salty Waves Beach Hair Balm is a 5-in-1 styling balm that provides all you need to create that laid back surfer girl vibe. Use on wet hair for more moisture and on dry hair for more texture.
5-IN-1 BENEFITS
• texture • hydrate • protect • nourish • de-frizz
KEY INGREDIENTS
Sea Algae
Banana
Chia
FORMULATED WITHOUT:
Parabens, phthalates, SLS, mineral oil, silicones, or sulfates.
PACIFICA PROMISE:
Always 100% vegan & cruelty-free made with compassion for the planet, animals & you.
HOW TO USE:
Before styling apply to clean, wet hair focusing on ends. Air dry or diffuse. Can also be used on dry hair to add texture or calm frizzy ends.
GOOD FOR: All hair types.
SMELLS LIKE: Fresh Bananas.
BETTER PACKAGING:
Packaging contains recycled content - 87% PCR (Post Consumer Recycled) Plastic Bottle, 70% PCR Cap
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SUSTAINABILITY
About UsCombating unnecessary waste in the beauty industry by purchasing perfectly good products to keep them in circulation for longer.
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COMMUNITY
TIB BlogWe’re a movement. A community. A conversation. We’re working with you to have hard conversations and change from the inside out.
