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We only partner with trusted retailers and brands with full traceability back to the manufacturing source. All of our products have their authenticity guaranteed and are put through our rigorous 6-point quality control process.
Every product you purchase from This is Beauty helps reduce the environmental impact of the beauty industry. Just because there is an imperfection doesn’t mean the product should end up in landfill. What's inside is perfect!
Give your hair a lift with Native Volumizing Shampoo. This sulfate-free, dye-free shampoo gives flat, limp hair a volumizing boost so it looks fuller and healthier. Free of sulfates, parabens, silicones, and dyes, Native Volumizing Shampoo cleanses hair to wash away any buildup that could be weighing it down. Thoughtfully made with 11 clean ingredients, this effective, volumizing shampoo includes plant oil-based cleansers for squeaky clean strands with a visible bounce. This clean shampoo rinses off easily and has a revitalizing scent you'll want to sniff all day. Native Volumizing Shampoo is great for all hair types and pairs well with Native Volumizing Conditioner. Life's complicated enough, your hair care routine doesn't have to be.
Native: Clean. Simple. Effective. Like all Native products, this volumizing shampoo provides a delightful personal care experience. Complete your self-care routine with Native's full range of products including deodorant, body wash, and moisturizing lotion.
Your favorite brands and products at accessible prices, with quirks and imperfections and their own story to tell.
Combating unnecessary waste in the beauty industry by purchasing perfectly good products to keep them in circulation for longer.
We’re a movement. A community. A conversation. We’re working with you to have hard conversations and change from the inside out.