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Get 10% off everything in our Fall Sale. Ends Friday October 31st. Use code SAVE10 at checkout.
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We only partner with trusted retailers and brands with full traceability back to the manufacturing source. All of our products have their authenticity guaranteed and are put through our rigorous 6-point quality control process.
Every product you purchase from This is Beauty helps reduce the environmental impact of the beauty industry. Just because there is an imperfection doesn’t mean the product should end up in landfill. What's inside is perfect!
Elvive Hyaluron + Pure is expertly designed for oily hair to help achieve 72 hours of fresh roots and hydrated, free-flowing hair. Inspired by skincare, Elvive's Hyaluron + Pure regimen is formulated with a dual-action combination of Salicylic and Hyaluronic Acid to purify the scalp, without stripping, and hydrate lengths, without weigh down, for up to 72H. The 72H Purifying Shampoo removes oil & build up and for clean, fresh roots. Then, the 72H Rehydrating Conditioner instantly detangles and moisturizes hair without weigh down. When using Hyaluron + Pure Oil Erasing Serum and 72H Purifying shampoo as system.
Packaging may vary.
Use as a system. Apply to wet hair, massage and lather, rinse. Follow with the Rehydrating Conditioner.
Your favorite brands and products at accessible prices, with quirks and imperfections and their own story to tell.
Combating unnecessary waste in the beauty industry by purchasing perfectly good products to keep them in circulation for longer.
We’re a movement. A community. A conversation. We’re working with you to have hard conversations and change from the inside out.