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We only partner with trusted retailers and brands with full traceability back to the manufacturing source. All of our products have their authenticity guaranteed and are put through our rigorous 6-point quality control process.
Every product you purchase from This is Beauty helps reduce the environmental impact of the beauty industry. Just because there is an imperfection doesn’t mean the product should end up in landfill. What's inside is perfect!
Ditch the artificial sparkles and bubble gum flavors for Tom's of Maine Natural Children's Fluoride Toothpaste. This natural toothpaste provides anticavity protection and uses calcium and silica to gently clean your little one's teeth. Plus, the delicious real fruit flavors of oranges and mangoes will appeal to your child's taste and encourage regular brushing. With no artificial flavors, colors or preservatives, this toothpaste is silly enough for kids and good enough for moms and dads. Order Tom's of Maine Kids Toothpaste, and try their other natural dental care products.
Tom's of Maine products use only ingredients that meet its stewardship standards for natural, sustainable and responsible, helping empower families to live more naturally. Tom's of Maine is a Certified B Corp and meets the highest standards of social and environmental performance, as well as public transparency. The company donates 1% of profits to charities committed to children's health, education and the environment. Thank you for supporting Tom's of Maine.
Your favorite brands and products at accessible prices, with quirks and imperfections and their own story to tell.
Combating unnecessary waste in the beauty industry by purchasing perfectly good products to keep them in circulation for longer.
We’re a movement. A community. A conversation. We’re working with you to have hard conversations and change from the inside out.