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We only partner with trusted retailers and brands with full traceability back to the manufacturing source. All of our products have their authenticity guaranteed and are put through our rigorous 6-point quality control process.
Every product you purchase from This is Beauty helps reduce the environmental impact of the beauty industry. Just because there is an imperfection doesn’t mean the product should end up in landfill. What's inside is perfect!
Hair performance meets purity with zero compromises. Experience only defined curls with Not Your Mother's Naturals Curl Defining Tahitian Gardenia & Mango Butter Conditioner. This hair conditioner for curly hair is consciously formulated with 98% naturally derived ingredients to nourish and define curls while instantly detangling with superior slip. Infused with an intensely hydrating blend of Tahitian Gardenia and Mango Butter, this extra-gentle formula provides superior slip that detangles curls and tames hair frizz. Made with good vibes only, this conditioner is Dermatologist-Tested and free from sulfate surfactants, silicones, parabens, dyes, and drying alcohols. It is also gluten-free, cruelty-free, vegan, and color and keratin safe. When you're ready to use the conditioner after shampooing, simply apply from mid-length to ends, then rinse thoroughly. Packaging contains 100% recycled content.
Your favorite brands and products at accessible prices, with quirks and imperfections and their own story to tell.
Combating unnecessary waste in the beauty industry by purchasing perfectly good products to keep them in circulation for longer.
We’re a movement. A community. A conversation. We’re working with you to have hard conversations and change from the inside out.