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We only partner with trusted retailers and brands with full traceability back to the manufacturing source. All of our products have their authenticity guaranteed and are put through our rigorous 6-point quality control process.
Every product you purchase from This is Beauty helps reduce the environmental impact of the beauty industry. Just because there is an imperfection doesn’t mean the product should end up in landfill. What's inside is perfect!
Miss Jessie's hair pudding for natural hair is perfect for achieving defined, elongated curls without weighing down your hair.
This is the best curly hair pudding for natural hair. Period.
Curl pudding for natural hair is a "smooth operator" that transforms shrunken kinks into super shiny stretched-out curls. This curl enhancing cream is our world-famous curl pudding. A splendid emulsion, this curl pudding does what no other product can do. Finally, an all-in-one solution for your curly and natural hair needs.
Your favorite brands and products at accessible prices, with quirks and imperfections and their own story to tell.
Combating unnecessary waste in the beauty industry by purchasing perfectly good products to keep them in circulation for longer.
We’re a movement. A community. A conversation. We’re working with you to have hard conversations and change from the inside out.