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Every product you purchase from This is Beauty helps reduce the environmental impact of the beauty industry. Just because there is an imperfection doesn’t mean the product should end up in landfill. What's inside is perfect!
We only partner with trusted retailers and brands with full traceability back to the manufacturing source. All of our products have their authenticity guaranteed and are put through our 6-point quality control process.
Free shipping on all orders over $30. If your product is less than $30 consider adding more to your basket take advantage of this offer.
Intellishade Matte- Inspired by our clinically proven Intellishade Original formula, with a matte, finish. A 5-in-1 daily anti-aging tinted moisturizer with broad-spectrum SPF 45 that is formulated to correct, protect, conceal, brighten and hydrate skin. Helps reduce visible signs of aging and enhances skin's natural moisture barrier, improves the appearance of fine lines and wrinkles and brightens and evens skin tone while reducing the appearance of redness. Also protects skin from UVA/UVB radiation. The sheer mineral tint conceals and restores skin's youthful appearance.
Your favorite brands and products at accessible prices, with quirks and imperfections and their own story to tell.
Combating unnecessary waste in the beauty industry by purchasing perfectly good products to keep them in circulation for longer.
We’re a movement. A community. A conversation. We’re working with you to have hard conversations and change from the inside out.