Every product you purchase from This is Beauty helps reduce the environmental impact of the beauty industry. Just because there is an imperfection doesn’t mean the product should end up in landfill. What's inside is perfect!
We only partner with trusted retailers and brands with full traceability back to the manufacturing source. All of our products have their authenticity guaranteed and are put through our 6-point quality control process.
Free shipping on all orders over $30. If your product is less than $30 consider adding more to your basket take advantage of this offer.
Hydrate and replenish parched skin with a long, cool drink of EVE LOM's Intense Hydration Serum. Clinically proven to increase skin's moisture levels by up to 80% in just two hours, this simple, yet highly effective concentrate uses Hyaluronic Acid to smooth, plump, hydrate, and protect your complexion so your skin can sip up all the good stuff.
Your favorite brands and products at accessible prices, with quirks and imperfections and their own story to tell.
Combating unnecessary waste in the beauty industry by purchasing perfectly good products to keep them in circulation for longer.
We’re a movement. A community. A conversation. We’re working with you to have hard conversations and change from the inside out.